Meet the provider
Meet [Name], our [role]. [Years] years in, and still happiest doing [treatment]. Ask her anything in the comments.
Ideas
Med spa Instagram post ideas for a month of content.
Post what a nervous first-time client wants to know: who you are, what the room looks like, what it feels like and what happens next. Twelve ideas cover a month at three posts a week.
glowaesthetics
glowaesthetics What a facial with Mia actually looks like: 60 minutes, no rushing, and a plan to take home. Questions welcome in the comments.
The list
Twelve posts, three a week
- 01
Meet the provider
A face, a name, how long she has done this and what she loves doing.
- 02
A look inside the room
The treatment room before the day starts. It removes the fear of the unknown.
- 03
"What it feels like"
One treatment, described in plain words by the person who performs it.
- 04
The question you hear every day
Answer it once, on camera.
- 05
First visit, step by step
From the door to checkout, so nobody is guessing.
- 06
Myth, corrected
One thing people get wrong, and the calm version.
- 07
A real review
A client's own words, shared the way your rules allow.
- 08
Behind the desk
How to book, what to bring, where to park.
- 09
What's new
A new treatment, product or team member.
- 10
A day in the clinic
Short clips, start to finish.
- 11
Aftercare card
Your provider's own notes for one treatment, as a saveable carousel.
- 12
This week's openings
Two or three times that just opened, posted to stories.
Check the rules where you practice.
Before and after photos, testimonials and naming prescription treatments are regulated differently in each state and province. Check your college's or board's advertising rules first.
Copy and adapt
Texts and captions to copy.
Replace the parts in [brackets] with your own details.
First visit
Your first visit, step by step: 1. You book a consult. 2. We talk through what you want. 3. You leave with a plan and no pressure. Message us to start.
This week's openings
Two openings this week: [day] at [time] with [provider], and [day] at [time] with [provider]. First to message gets them.
Do
- Show faces and the real room.
- Answer every comment and DM the same day.
- Repeat your best posts every few months. New followers never saw them.
Don't
- Don't post before and after photos without checking your rules and getting written consent.
- Don't promise results in a caption.
- Don't let DMs sit. A question unanswered overnight is a consult booked somewhere else.
Or let Bella do it
How Bella handles this for you.
On the Bella Show, Bella interviews you for 15 minutes a month and your answers become an episode, 8 to 10 shorts and carousels. The Media Factory retouches and posts the photos you already take. And when a post brings DMs at 11 PM, Bella answers and books them.
Questions owners ask
How often should a med spa post?
Three times a week is enough if it is steady. A feed that posts daily for a month and then stops for three looks worse than one that never rushed.
What should a med spa not post?
Anything that promises a result, shows a client without written consent, or breaks your regulator's advertising rules.
More from the library
Other moments at the front desk.
Text template Google review request text templates. Hi [Name], thanks for coming in today! If you have a minute, a Google review helps other clients find us: [review link] Open Ideas Med spa event ideas people actually come to. Hi [Name], it's [Clinic]. [Provider] is hosting a small [event] on [date] at [time], [number] seats only. Would you like… Open Ideas Esthetician Instagram captions you can copy. Two times just opened: [day] at [time] and [day] at [time]. Message me to take one. Open
See where you show up.
Tell us your clinic and the service you want to be known for. We'll email you a short video of your Google and AI visibility.